Six Takeaways from Woman of Power Conference 2017

Bethany Cook and Jen Boroff | Woman of Power Conference |  Project Heard


Jan Guisich | Project Heard | Woman of Power ConferenceTwenty years ago, AKHIA was founded by our fearless and dedicated leader, Jan Guisich, during a time when the business world was really dominated by men. Jan defied the gender bias every step of her journey, ultimately growing her two-person firm into an agency of more than 60 employees (talk about girl power!). Driven by her own experiences, some of which consisted of her being the only female in a room, she is passionate about sharing her story to empower other women.

Jan was recently invited to be a panelist in Rising Media’s Woman of Power Conference held in Cleveland, and we couldn’t be more proud. We were lucky enough to represent the AKHIA team and attend to conference, soaking in the powerful stories from Jan and a number of other strong and successful community leaders.

Here are the top 6 things we learned at the Woman of Power Conference:

  1. Realize that there’s always a plan. MaryAnn Correnti, CFO for Heinen’s, kicked off the conference with a bold, engaging and unforgettable speech. She acknowledged how, as women, we tend to dwell on a situation that went wrong. Say goodbye to the “’ ‘woulda ‘coulda ‘shoulda” and instead know that whatever happened previously just propels you for what’s next. It all works out in the end.
  2. Sit on it. While your first reaction might be to get emotional, just take a deep breath. Don’t let emotion overtake the actual situation. Before sending an email or reacting via phone, remove yourself and gain control of the conversation.
  3. Turn that to-do list upside down. No, seriously. Our own fearless leader made such a strong point. You may tend to put those harder, more difficult-to-attack items at the bottom of your list. Jan gave the advice to tackle them first. Bang out that difficult conversation. Draft that comprehensive email. You’ll be happier (and more productive) in the end. Plus, who wants to save it for 5pm?
  4. It’s really okay to be wrong. It happens, and we shouldn’t apologize for it. It’s okay to acknowledge that you had the best intentions and offer a way to course-correct. Lose the negative self-talk, be unapologetically yourself, and don’t be embarrassed if you’re wrong sometimes. Just learn from it and move on.
  5. Negotiate. Negotiate. Negotiate. Whether it’s countering a salary offer, finalizing contract details or dealing in everyday business transactions, knowing how to achieve your desired outcome is a critical life skill. Cheri Phyfer, President and General Manager, Diversified Brands, Sherwin-Williams, says understanding the negotiation styles and the key objectives of both parties are the ingredients to striking a successful deal.
  6. Win the day. Every day. This is Bob Klonk’s, CEO of Oswald Companies’, favorite mantra and one that we will also be adopting. While planning for the future is absolutely necessary, we can’t get so hung up that we forget to embrace today. An easy way to regain control of your daily routine? Make a nightly list of 1-3 objectives to achieve the next day, and see how quickly you start to achieve your bigger goals.

Jen Boroff is Account Director at AKHIA; Bethany Cook is Assistant Account Executive at AKHIA.

/ Print
Posted by Jen Beroff and Bethany Cook in Leadership


Be the first to comment!
Comment* (250 characters max)
0 Pending Comments
 Keep me updated of follow-up comments!
Most Recent

By Carrie Sechel
January 30, 2018 Category: Leadership

Imagine the scene: you have a coffee meeting on your calendar with a few people you havent seen in a while. Your morning got off to a crazy start. You rush to the meeting with your mind reeling about your huge to-do list and packed day ahead. You get to the coffee shop almost on time, feeling both relieved and panicked. As you sit down, you hear some ask how are you?, and the first thing that comes out of your mouth is busy. Every day you have countless conversations. These conversations are HUGE opportunities to move forward, to share the best of yourself with the world, and to open yourself to new and unexpected opportunities. Make sure you wow others with your contributions, points of view, solutions, or well worded challenges that the other person may be able to help you with! Watch the video: Im busy Theres a lot going on. I get it! But do you want to be just another person saying Im busy? When someone says Im busy to you, whats your reaction? Neutral

By Raquel Eatmon
January 21, 2018 Category: Raquel

The tug-of-war in our culture is exhausting. People are forcing us to take sides. Every day theres a developing story or breaking news that pulls on our emotions. There is so much to process and some of it is too consuming and flat out ridiculous but these are the times were in. Stewing in uncertain or unstable times isnta pass to slow down. Just the opposite is true, this is the perfect time to crank things up and keep rolling towards getting stronger and achieving greatness. Now is the time to call on your higher self and bring goodness into your life and into the world. Be a self-starter and choose to focus on the things that bring fulfillment and joyfulness to yourself and others. Here are four ways to start. Whittling Down What You Really Want Just scratching the surface doesnt do much, especially if youre seeking answers to some of lifes big questions. Dusting off the first layer doesnt move the needle. To find what were seeking, weve got to peel back layer after layer and be

By Roxanne Kaufman Elliot
September 07, 2017 Category: Leadership

Long ago in an ancient time, humankind was so abusive of the keys to happiness and success that the great elders and wise women of the time decided to take the keys away and hide them where no one could ever find them again. But, where? The Leader of the Wise Women decided to call a meeting of the Council of Elders to discuss the hiding place. When they were all together she put the question to the group and asked for ideas and suggestions. One of the more senior elders raised her hand and said, Oh, Wise Leader, we should take the keys of happiness and success and bury them in the deepest, darkest depths of the Earth. No one would think to look there and if they did, it would be much too difficult to dig down and find them. The Wise Leader thought about this for a moment and then said, Thank you, but no, I dont think they would remain hidden there. Humankind is very resourceful and will find a way to uncover them. Another of the council members raised her hand and said, I know! Lets

Project Heard: In Association with

Connect With Us

© , ProjectHEARD Powered by Virteom